Discover Your Life's Purpose — Backed by Science
An AI-guided journey to uncover what makes you unique and chart a path to a purposeful life. Based on PhD research with 1,288+ participants.
1,288+
Research Participants
3 Studies
Scientifically Proven to Work
Growing
Results That Keep Getting Stronger
1,000+
Real People Coached
Proven by Research
Science-Backed Results
Our approach is grounded in PhD research from the Institute for Positive Psychology and Education, supervised by world-renowned researchers Herbert Marsh (Oxford, ISI Highly Cited) and Philip Parker — combined with proprietary insights from coaching over 1,000 people to find their purpose.
Scientifically Proven
Research showed measurable increases in purpose and meaning — results strong enough to meet the gold standard of scientific evidence
— Brackman, 2017 — PhD Research, 3 studies, 1,288 participants
Results That Keep Growing
Most programs give you a temporary boost that fades. This one is different — participants' sense of purpose was even stronger many months after completing the program than the day they finished
— Longitudinal follow-up study
Beyond Purpose
The program also improved happiness, life satisfaction, and sense of personal achievement across all age groups
— Multi-outcome measurement across studies
Works When You Need It Most
People who started with the least direction showed the greatest transformation — the more lost you feel, the more this helps
— Aptitude-Treatment Interaction finding
A Program That Keeps Working After You're Done
Most self-help programs peak the day you finish. Our research found the opposite: participants reported an even stronger sense of purpose at long-term follow-up than immediately after completing the program. The purpose finding coaching doesn't just give you clarity — it gives you a framework that compounds as you start living it.
What Makes This Different
Not Just Another AI Chatbot
Anyone can ask ChatGPT about finding purpose. Here's why that won't work — and why this does.
Generic AI
- • Gives general advice scraped from the internet
- • No proven methodology — just pattern matching
- • Zero data from real coaching sessions
- • No structured process — random conversation
- • Same generic advice whether you're 16 or 60
PurposeLife
- • Scientifically proven — 3 studies, 1,288 participants, with effects that get stronger over time
- • Proprietary coaching data from 1,000+ real people that doesn't exist anywhere on the public internet
- • 1,000+ career & opportunity profiles mapped to your unique personality dimensions
- • Guided 6-step journey where each step builds on the last — not a random chat
- • Deeply personalized to your age, life stage, passions, and inner motivations
Why Can't I Just Use ChatGPT?
Because we have something no public AI has access to: 15 years of proprietary data from coaching over 1,000 real people through our purpose-finding process. We know what passions people actually report. We know which aspects lead to which breakthroughs. We know which career paths create lasting fulfillment — not from internet articles, but from real coaching outcomes.
This isn't AI guessing at your purpose. It's a scientifically validated process, powered by AI, informed by real human data that exists nowhere else.
Your Journey
How It Works: A 6-Step Purpose Journey
Realize Your Purpose
Understand that you have a unique, positive purpose in the universe.
Discover Your Passions
Uncover what truly lights you up and find the essences beneath.
Match Your Shape
Connect your passions and essences to careers and paths that fit you.
Explore & Validate
Go deeper through informational interviews and real-world exploration.
Build Your Road Map
Create a concrete plan to bring your purpose to life, step by step.
Pay It Forward
Live your purpose and inspire others to find theirs.
For Everyone
Purpose at Every Stage of Life
Teens
Find your spark before college so every class has purpose.
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College Students
Stop changing majors. Discover what you're really meant to do.
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Mid-Career Professionals
Escape the golden handcuffs. Align your career with your calling.
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50+ & Encore
Your best chapter starts now. Discover purpose for the next stage.
Learn moreStart Free. Upgrade When You're Ready.
Steps 1 & 2 are free forever — discover your passions and essences with no credit card required. When you're ready for the full journey, choose a plan that fits your life stage.
Your Purpose Is Waiting
Built on 15 years of research, refined through coaching over 1,000 real people. Your purpose is unique — and we have the data and science to help you find it.
Take the Free Assessment