
For College Students (18-25)
Stop Changing Majors. Start Living with Purpose.
College costs a quarter million dollars. It shouldn't also be where you figure out who you are. Our science-backed process helps you find your unique purpose so every class, every semester, every dollar counts.
Take the Free AssessmentWhat the Research Shows
75% change majors
Three quarters of college students change their major at least once — costing time, money, and motivation.
— U.S. Education Statistics
35% enter undeclared
Over a third of students enter college without knowing what they want to study.
— College enrollment data
Purpose → GPA
Students who went through a purpose program saw their GPA increase from 2.58 to 2.77 — significantly more than the control group.
— Pizzolato et al., UCLA
Control + Purpose
Finding your purpose also gives you a sense of control over your academic life — leading to better outcomes on every measure.
— Purpose & Control Research
What You'll Get
“I put down journalism because an Interest Inventory told me to. I had no enthusiasm for it. After finding my purpose, I discovered forensic psychology — and now I actually love my classes.”
Former student
Changed from undeclared to psychology with clarity
*Illustrative composite based on coaching experiences
Less than your morning coffee
Simple, Transparent Pricing
Purpose Journey
$14
per month
- Everything in Free
- All 6 steps with AI coaching
- Essence analysis
- Career path matching
- Purpose road map builder
Student Discount
$7
per month with .edu email
- Everything in Purpose Journey
- Verify with your .edu email
- Same full access, half the price
Ready to Find Your Purpose?
The free assessment takes 3 minutes. The full journey costs less than your morning coffee.